Alexa will be in your new Toyota, Lexus vehicle by 2019

Alexa will be in your new Toyota, Lexus vehicle by 2019

At last year's CES, Amazon dominated the news cycle with numerous announcements by companies that were adding Alexa technology to their gadgets.

Significantly, the aide is now compatible with smart displays including four devices shown off at CES. It's not about keeping them in the guarded realms of their own product lines. The company is working extensively and rapidly on spreading its voice assistant to as many devices as possible.

The Google Assistant gives you an easy, hands-free way to control your home, whether it's helping you dim the lights from the comfort of your couch or play your dinner party playlist.

Google recently blocked YouTube from Amazon's Alexa-powered Echo Show devices - which feature screens - so, for the moment, access to the world's biggest video platform may be seen as a deal-breaker for some. TV makers such as Hisense, Xiaomi, and Skyworth will be bringing Google's voice-activated helper to their Android TVs.

Panasonic also said Monday it will put Alexa in its next-generation infotainment systems. This week, we saw the Jabra Elite Active 65t wireless earbuds, which have Alexa built-in.

Microsoft and Magic Leap have been teasing us with their augmented reality (AR) goggles for years, but clearly, these products in the form of the HoloLens and the Magic Leap One are not yet ready for prime time. And it's possible that everyone will just integrate Google Assistant in everything and make this a non-issue. Find us on Facebook too!

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This week set up what will be an ongoing theme for 2018; how companies package their voice assistants into new products, with the ultimate aim of having we, the consumer, use them.

Some were surprised to hear that Google is partnering with companies instead of bringing Google smart screens to market themselves.

It has Chromecast functionality built in so you can cast to it from other devices. When playing the Lucky Trivia game, for example, the Assistant will show the questions and multiple choice options on screen accompanied by bright and fun visuals.

Google is gradually expanding its voice assistant service to more and more devices and platforms.

The tech giant's Assistant is also being added to more vehicle entertainment systems, thanks to Android Auto, where it enables a hands-free means of checking in on Google apps.

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