Pizza Hut will now deliver beer and wine

Pizza Hut will now deliver beer and wine

Pizza Hut is letting customers in certain test markets include alcoholic beverages for delivery along with their pizza.

Pizza Hut customers in Phoenix can now get beer delivered along with their pies, so long as they show a valid ID when the pizza guy arrives.

Pizza Hut is thinking outside of the pizza box in an effort to boost sales. The company will add wine soon, but has yet to decide if it will deliver bottles or glasses.

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For a flat fee of $10.99, Phoenix delivery customers can choose between a six-pack of Budweiser, Bud Light, Shock Top or Kilt Lifter, a local craft beer brand, according to a CNNMoney report. Brand has seen its stock soar this year, increasing by 32% since January 1. During the summer, the pizza chain announced that it would be hiring 14,000 more drivers around the country by the end of 2017. However, Pizza Hut had not performed as while as sister chains KFC and Taco Bell, which has spurred this attempt of a turnaround by the company. Bourgeois added that Pizza Hut stores will need a license to distribute alcohol and delivery drivers must be 21 or older to deliver the goods.

The inclusion of alcohol may help the pizza chain in its competition with others like Papa John's or Domino's, which only offer water and soft drinks for delivery.

Nevertheless, the move by Pizza Hut to offer delivery of beer and wine will take a bit of logistical coordination.

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