Shoppers on eBay will also be able to search and filter items by one- and two-day delivery. Ebay is working with voluntary sellers to ensure items arrive by delivery date, guaranteed.
"While the majority on eBay already ship within three days or less, as well as for free, Guaranteed Delivery will give shoppers even faster delivery options and the confidence that their items will arrive on time", said Hal Lawton, Senior Vice President of North America at eBay in a press release.
The Guaranteed Delivery policy is set to launch in the USA this summer, but exact dates were not shared. Why not go the whole hog, use seller's cut off times, and give buyers a search option for items which will arrive within two days?
Amy Gesenhues is Third Door Media's General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land.
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I would love this to roll out in the United Kingdom and for it to enable buyers to search for items offering next day delivery. That works much the same way as content on Netflix, and eBay compared its new offering specifically to that service's home page.
The company is rolling out a new feature called "Guaranteed Delivery" through which it will, as the name suggests, guarantee delivery for eligible items in three days or less.
"Ultimately I want it to be a shopping experience of one for 167 million shoppers", said Devin Wenig, CEO of eBay at the ShopTalk conference. However, in most cases the consumers in question are experiencing delays in delivery from sellers outside the U.S. Year-to-date, EBAY has gained 14.05%, versus a 6.07% rise in the benchmark S&P 500 index during the same period. There will be no cost to sellers, but they will be required to meet a set of shipping standards to take part.
In an effort to deal with formidable rival Amazon, eBay has launched a new program giving shoppers guaranteed three-day shipping on 20 million products.